Make Your Cats Happy

From automatic wet food feeders to interactive cat toys, we make it easy to keep your cats happy

Automatic Feeder for WET Food

We are developing the first-ever automatic feeder for wet food with built-in refrigeration!

Many of us aren’t available to feed wet food several times a day, and wet food spoils easily. This feeder will dispense wet food at set times while keeping it fresh for up to 3 days.

You’ll feel great knowing your cat’s getting the best nutrition while you’re away!

Interactive Bird Stimulation Cat Toy

Keep your cats entertained for hours with this realistic bird toy when you are not home!

This toy gives off the perfect impression of a real-life bird with a self-holding suction base and wires that flutter as your cat plays with the attachments!

We are launching a new version of this popular cat toy with a dual-side adhesive tape for the suction cup and birds made of natural materials. Stay tuned for updates!

Guides Written by Veterinarians

Our cat nutrition and behavior guides will help you avoid common pitfalls and empower you to raise the healthiest cats! Written 100% by veterinarians with years of clinical experience.

About Us

About Us

Hi there! Nice to finally meet you. My name is Emma, the founder of Felicity. The brand’s mission is to help your cats thrive through better nutrition and mental enrichment.

As a proud mom of two cats (photos to the left), I can understand the struggles many cat parents go through. After one of my fur babies became overweight and had bad diarrhea often, I embarked on a journey to find diet and routines that would keep my cats healthy in the long run. This inspired me to help others do the same.

Today, I work with veterinarians to create detailed guides and high-quality products for our cats. We also partnered with a top engineering firm to develop the first-ever wet cat food feeder with refrigeration.

You can read more about the brand’s vision and veterinarian team below.

Join us on our journey, and we can’t wait to serve you! 🙂